The microbiome in the spotlight - a revolution in gut health and immunity
Only a decade ago, the microbiome was only talked about in academia. Today, it is one of the hottest topics in the supplement world. Consumers increasingly understand that gut health = whole body health.
There is also increasing talk of the genetic microbiome - a unique set of microorganisms that differs in each person. This knowledge opens the door to personalised probiotic supplementation.
What exactly is the microbiome and why is it so important?
The microbiome is a collection of trillions of micro-organisms (mainly bacteria) that inhabit the gut, skin and mouth, among other things. However, the gut microbiome is the most important - it is responsible for:
- correct digestion and absorption of nutrients,
- functioning of the immune system,
- production neurotransmitters (e.g. serotonin, GABA),
- metabolism and weight control,
- regulation of inflammation and intestinal tightness.
Probiotics - natural support for the microbiome
Probiotics are live micro-organisms that support the balance of the intestinal microflora. Probiotic supplements are gaining huge popularity - especially among:
- people after antibiotic therapy,
- patients with IBS, digestive problems,
- resilience-conscious clients,
- women (intimate infections, vaginal flora),
- children and seniors.
Modern forms of probiotics are not only capsules - but also shots, sachets, chewing gums, synbiotic products (probiotic + prebiotic).
The genetic microbiome and personalisation - a new level of supplementation
Through genetic testing (e.g. faecal microbiome tests), consumers can check the the state of your microbiome and select a specific probiotic strain to suit your needs.
There is a growing demand for:
- supplements with specific strains (e.g. Lactobacillus rhamnosus GG, Bifidobacterium lactis),
- formulas to support immunity, gut, mood, digestion,
- personalised supplementation (e.g. 'a probiotic for you based on your microbiome').
Pharmadot - your support in probiotics production
At Pharmadot, we offer full support in the development of probiotic supplements:
- Selection of appropriate strains and raw materials,
- Formulation of probiotics with prebiotics (synbiotics),
- Production in various forms: capsules, sachets, powders, shots,
- Contract Manufacturing and white label with low MOQ,
- Handling in accordance with HACCP/ISO quality standards.
Probiotic trends for 2025
📈 Growing popularity of supporting strains mood and nervous system (so-called psychobiotics),
🌱 Increase in sales fermented and 'live' products,
👶 Development of probiotics for children (paediatric strains),
🚺 Formulas for women (gynaecological probiotics),
🌍 Organic packaging, clean labels, no GMOs or gluten.
Do you want to create a probiotic in line with trends?
Now is the perfect time to introduce a microbiome-supporting supplement to your portfolio. At Pharmadot, we can help you take your project from concept to finished product - with full technological and marketing support.
👉 Contact us and create a modern probiotic tailored to the needs of your target group.
