Functional food – dlaczego suplementy coraz częściej przypominają klasyczną żywność?
Granica między jedzeniem a suplementacją zaczyna wyglądać inaczej niż kilka lat temu…
How can you tell if an idea for a supplement has sales potential before production begins?
Pierwsza partia jest gotowa. Kartony stoją w magazynie, sklep działa, a kampania wystartowała. Mijają kolejne dni i zamiast zamówień pojawia się niewygodne pytanie: czy klienci naprawdę potrzebowali tego produktu? W takim momencie jest już za późno na tani test. Pieniądze wydano na recepturę, opakowania i zapas, który trzeba sprzedać. Problem zaczął się wcześniej — gdy…
A ready-made formulation or a recipe from scratch – which approach should you take when developing a supplement?
It often all starts with a single sentence: ‘Let’s make our own supplement’. A brand name and an image of the finished packaging spring to mind. It is only later that the questions arise:
How do you place a food supplement on the market in Poland? The key formalities, step by step
It often all starts with a single sentence: ‘Let’s make our own supplement’. A brand name and an image of the finished packaging spring to mind. It is only later that the questions arise:
From concept to sale – the entire process of creating a food supplement
It often all starts with a single sentence: ‘Let’s make our own supplement’. A brand name and an image of the finished packaging spring to mind. It is only later that the questions arise:
How to scale up supplement sales without causing logistical chaos
A growing number of orders is one of the most significant milestones in the development of a dietary supplement brand. However, it can quickly reveal problems…
Pharma Dot with organic certification – new opportunities for supplement and functional food brands
For our clients, this means the opportunity to develop products aimed at consumers who value not only the functionality of the product, but also the verified origin of its ingredients, supply chain transparency and compliance with the official organic certification scheme.
Fulfillment or an in-house warehouse? Which is more cost-effective for a dietary supplement brand?
Should we store and dispatch products ourselves, or outsource logistics to an external partner?
How can you use influencer marketing to sell dietary supplements? A practical guide for brands
Just a few years ago, influencer marketing was merely a supplement to advertising campaigns…
Is it worth selling dietary supplements on TikTok Shop? An analysis of the opportunities and risks
Just a few years ago, selling dietary supplements was mainly associated with having your own online shop, Allegro or Amazon. Today, selling directly via… is becoming increasingly important
